"The Whopper, also known as America’s favorite burger, " is a problem
as it implies that the Whopper is the favorite burger of the American
public. Perhaps it is, but that is a trademark, not the result of a
survey. The other stuff, "a flame-[[grilling|grilled]] patty made with
100% beef with no preservatives, no fillers and is topped with daily
sliced tomatoes and onions, fresh lettuce, pickles, ketchup and mayo,
served on a soft sesame seed bun." happens to be factually true and
cannot be said of the products of, say, McDonalds where the "fixings"
arrive in delivery trucks.
Fred Bauder
On Sat, 15 Apr 2017 08:06:50 +0200
"Peter Southwood" <peter.southwood(a)telkomsa.net> wrote:
James,
Which parts of those statements to you consider factually
inaccurate, and which parts do you consider misleading in some other
way?
Cheers,
Peter
-----Original Message-----
From: Wikimedia-l [mailto:wikimedia-l-bounces@lists.wikimedia.org] On
Behalf Of James Heilman
Sent: Friday, April 14, 2017 5:32 PM
To: Wikimedia Mailing List
Subject: Re: [Wikimedia-l] [arbcom-l] Where is WMF with pursuing
companies that offer paid editing services
Wikipedia is not for sale. We are not simply another advertising
venue available to the corporations of the world. We have mechanisms
for corporations to suggest changes to our content and it is called
the talk page.
Lets look at the changes likely made by Burger King staff in more
detail:
In this edit this sentence "The Whopper is a burger, consisting of a
flame-grilled patty made with 100% beef with no preservatives, no
fillers and is topped with daily sliced tomatoes and onions, fresh
lettuce, pickles, ketchup and mayo, served on a soft sesame seed
bun."
<https://en.wikipedia.org/w/index.php?title=Whopper&type=revision&diff=773836335&oldid=773833110>
was
added not once but twice. And than was added again following its
first removal.
In this edit this sentence "The Whopper, also known as America’s
favorite burger, has a flame-[[grilling|grilled]] patty made with
100% beef with no preservatives, no fillers and is topped with daily
sliced tomatoes and onions, fresh lettuce, pickles, ketchup and mayo,
served on a soft sesame seed bun. Whopper and America’s Favorite
Burger are trademarks of Burger King Corporation.
<https://en.wikipedia.org/w/index.php?title=Whopper&diff=773807497&oldid=773585358>"
was added.
One of the accounts did not disclosed their relationship to the
company in question. And yes this is spam, so they did spam
Wikipedia. See [[WP:PEACOCK]]
<https://en.wikipedia.org/wiki/Wikipedia:Manual_of_Style/Words_to_watch#Puffery>
and [[WP:NPOV]]
<https://en.wikipedia.org/wiki/Wikipedia:Five_pillars>, the latter of
which is pillar number 2.
This is not the first time the marketing department at a multi
billion dollar company has tried to adjust our content for the
company's / shareholder's gains. A few years back a couple of the
heads of marketing at Medtronic
<https://www.theatlantic.com/business/archive/2015/08/wikipedia-editors-for-pay/393926/>,
along with a number of physicians one of whom they had paid more
than a quarter of a million dollars, tried to remove the best
available evidence regarding vertebroplasty, a procedure which
medicare spent at the time more than a billion dollars a year on.
Half a dozen paid editors working together can easily get a majority
in many of our decision making processes.
Our readers deserve a Wikipedia which is written independently of
the subject mater in question. Our readers have been harmed by
undisclosed paid editing in the past. These are individuals typically
less savvy and less wealthy than the executives at a large
corporation. I am sorry but our readers are the ones that deserve our
attention and our protection. We already have the Wifione case
<http://www.newsweek.com/2015/04/03/manipulating-wikipedia-promote-bogus-business-school-316133.html>
were Wikipedia was used to promote an unethical Indian university
and therefore we played a role in misleading the students who
applied. We must do better.
James
On Fri, Apr 14, 2017 at 5:23 AM, Gnangarra <gnangarra(a)gmail.com>
wrote:
but they didnt spam, nor did they introduce any
false hoods, or
remove
controversial content, they just put a description of the Whopper
for
the opening sentence. As Andy said rather than biting and creating
arguments amongst ourselves would it not be better to have used the
opportunity to benefit the community in a positive way.
On 14 April 2017 at 18:44, David Gerard <dgerard(a)gmail.com> wrote:
On 14 April 2017 at 11:38, Andy Mabbett
<andy(a)pigsonthewing.org.uk>
wrote:
A far better (and less WP:BITEy) outcome would be
to get then to
Pretty sure WP:BITE doesn't apply in the case of deliberate abuse
for clear purposes of spamming.
- d.
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