Hello all,
As mentioned previously, the current version of the Android app contains an
A/B test where it presents "read more" suggestions to the user, based on
(a) the standard "morelike" query, or (b) the new "opening_text"
query.
Here are the results from the last ~10 days of the test[0]:
- The clickthrough rate using the default morelike query is (and has been)
around 15%.
- With the new opening_text query, the clickthrough rate decreases to about
12%:
[image: Inline image 1]
Therefore, it seems that the new query has a nontrivial negative effect on
CTR :(
We'll plan on removing this test in the next release of the app, but we'll
be happy to plug in a different or updated query, if it will be of further
use to Discovery.
[0]
https://docs.google.com/a/wikimedia.org/spreadsheets/d/1BFsrAcPgexQyNVemmJ3…
(queries embedded as comments in the headers)
--
Dmitry Brant
Senior Software Engineer / Product Owner (Android)
Wikimedia Foundation
https://www.mediawiki.org/wiki/Wikimedia_mobile_engineering
