Totally biased Aberdeen F.C. tweet - Social-media

James Alexander

14 Apr 14 Apr

3:05 p.m.

Haha, Perhaps biased but LGTM. Sent from my iPhone

On Apr 14, 2016, at 7:23 AM, Joe Sutherland <jsutherland(a)wikimedia.org> wrote: • Founded Apr. 14, 1903, Scottish association football side Aberdeen F.C.: https://en.wikipedia.org/wiki/Aberdeen_F.C. Joe -- Joe Sutherland Communications Fellow [remote] joesutherland.rocks | @jrbsu | +44 (0) 7722 916 433 _______________________________________________ Social-media mailing list Social-media(a)lists.wikimedia.org https://lists.wikimedia.org/mailman/listinfo/social-media

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James Alexander

4:11 p.m.

I am not wed either way ( and I imagine neither is Joe) however I think we do it all the time (posting things because we happen to have more insight into the particular topic to know that it's that anniversary etc) and think that's unavoidable. A large portion of the birthdays or anniversaries you propose I have never heard of, for example, and I don't really see an issue with that. I think it's important not to let it get out of hand. Most important, in my mind, is to get a mix in there (not have it just be American which we have a habit of partially because of our own biases and partially because of the internets) and I see this as a bit different then our usual fare which is, as far as I'm concerned, "good". :) Sent from my iPhone

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On Apr 14, 2016, at 8:54 AM, Jeff Elder <jelder(a)wikimedia.org> wrote: Sorry, guys. You can't spell NPOV without N-O. From our best practices for employees posting to branded accounts: Do not post anything on our branded accounts that is personally motivated, for instance a shout-out to an organization you like. The 103rd anniversary of a football club that's won one championship in the past 20 years (sorry, Joe) is just not newsworthy. It would open me up to posting for everyone else's favorite team from everywhere in the movement. And why just sports? Why not Ed's favorite battleships, or someone's favorite band? Objectively speaking, there's no reason to post this other than it being a team member's favorite team. And that's a reason not to post it. I'm open to brief and conclusive counter-argument. Thanks for enduring my sanctimonious lecture. Jeff

On Thursday, April 14, 2016, James Alexander <jalexander(a)wikimedia.org> wrote: Haha, Perhaps biased but LGTM. Sent from my iPhone > On Apr 14, 2016, at 7:23 AM, Joe Sutherland <jsutherland(a)wikimedia.org> wrote: > > • Founded Apr. 14, 1903, Scottish association football side Aberdeen F.C.: https://en.wikipedia.org/wiki/Aberdeen_F.C. > > Joe > > -- > Joe Sutherland > Communications Fellow [remote] > joesutherland.rocks | @jrbsu | +44 (0) 7722 916 433 > _______________________________________________ > Social-media mailing list > Social-media(a)lists.wikimedia.org > https://lists.wikimedia.org/mailman/listinfo/social-media

-- Jeff Elder Digital communications manager Wikimedia Foundation 704-650-4130 @jeffelder @wikipedia The Wikimedia blog _______________________________________________ Social-media mailing list Social-media(a)lists.wikimedia.org https://lists.wikimedia.org/mailman/listinfo/social-media

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Jeff Elder

4:28 p.m.

Thanks, Victor. It's hard to be the ref and say no. I call them how I see them, and try to be fair. I have to make calls all day, every day. James, thanks for bringing up the important topic of cultural bias. Addressing that is a big topic for the social media team, and one we take very, very seriously. I would guess we look at it and discuss it in one way or another every single day. It needs to stay on our radar, and will be even more so now. I'd love to include you in our ongoing work there. Jeff Elder Digital communications manager Wikimedia Foundation 704-650-4130 @jeffelder <https://twitter.com/JeffElder> @wikipedia <https://twitter.com/wikipedia> The Wikimedia blog <https://blog.wikimedia.org/> On Thu, Apr 14, 2016 at 9:24 AM, Victor Grigas <vgrigas(a)wikimedia.org> wrote:

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Jeff - I want to thank you for reiterating our best practices. On Thu, Apr 14, 2016 at 12:11 PM, James Alexander < jalexander(a)wikimedia.org> wrote:

I am not wed either way ( and I imagine neither is Joe) however I think we do it all the time (posting things because we happen to have more insight into the particular topic to know that it's that anniversary etc) and think that's unavoidable. A large portion of the birthdays or anniversaries you propose I have never heard of, for example, and I don't really see an issue with that. I think it's important not to let it get out of hand. Most important, in my mind, is to get a mix in there (not have it just be American which we have a habit of partially because of our own biases and partially because of the internets) and I see this as a bit different then our usual fare which is, as far as I'm concerned, "good". :) Sent from my iPhone On Apr 14, 2016, at 8:54 AM, Jeff Elder <jelder(a)wikimedia.org> wrote: Sorry, guys. You can't spell NPOV without N-O. From our best practices for employees posting to branded accounts: Do not post anything on our branded accounts that is personally motivated, for instance a shout-out to an organization you like. The 103rd anniversary of a football club that's won one championship in the past 20 years (sorry, Joe) is just not newsworthy. It would open me up to posting for everyone else's favorite team from everywhere in the movement. And why just sports? Why not Ed's favorite battleships, or someone's favorite band? Objectively speaking, there's no reason to post this other than it being a team member's favorite team. And that's a reason not to post it. I'm open to brief and conclusive counter-argument. Thanks for enduring my sanctimonious lecture. Jeff On Thursday, April 14, 2016, James Alexander <jalexander(a)wikimedia.org> wrote:

Haha, Perhaps biased but LGTM. Sent from my iPhone On Apr 14, 2016, at 7:23 AM, Joe Sutherland <jsutherland(a)wikimedia.org> wrote: • Founded Apr. 14, 1903, Scottish association football side Aberdeen F.C.: https://en.wikipedia.org/wiki/Aberdeen_F.C. Joe -- *Joe Sutherland* Communications Fellow [remote] joesutherland.rocks | @jrbsu <http://twitter.com/jrbsu> | +44 (0) 7722 916 433 _______________________________________________ Social-media mailing list Social-media(a)lists.wikimedia.org https://lists.wikimedia.org/mailman/listinfo/social-media

-- Jeff Elder Digital communications manager Wikimedia Foundation 704-650-4130 @jeffelder <https://twitter.com/JeffElder> @wikipedia <https://twitter.com/wikipedia> The Wikimedia blog <https://blog.wikimedia.org/> _______________________________________________ Social-media mailing list Social-media(a)lists.wikimedia.org https://lists.wikimedia.org/mailman/listinfo/social-media _______________________________________________ Social-media mailing list Social-media(a)lists.wikimedia.org https://lists.wikimedia.org/mailman/listinfo/social-media

-- *Victor Grigas* Storyteller <https://wikimediafoundation.org/wiki/WPZeroPetition> and Video Content Producer Wikimedia Foundation vgrigas(a)wikimedia.org https://donate.wikimedia.org/ _______________________________________________ Social-media mailing list Social-media(a)lists.wikimedia.org https://lists.wikimedia.org/mailman/listinfo/social-media

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Victor Grigas

5:20 p.m.

Per cultural bias - I'd like to throw out the idea of a quota system for shares&tweets based on geography? We could have a world map with regions or topical areas (geography, science, history and so forth) and see what we've got lots of and what we're lacking? I suppose that the goal would be some level of 'flat' global coverage? I suppose a world map could roughly categorize regions into broad areas (Oceania, South Asia, East Asia, Central Asia/CIS countries, Middle East/North Africa, Sub-saharan Africa, Europe, Australia, North America, South America, Outer Space) On Thu, Apr 14, 2016 at 12:33 PM, Joe Sutherland <jsutherland(a)wikimedia.org> wrote:

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Fair enough! Just a suggestion as all of my emails to this list are. I will say as a counter that this is an anniversary post suggestion and not just a random bit of biased trivia (despite my tongue-in-cheek subject line!). But to be true to the letter of the best practices is fine by me. Joe On Thursday, 14 April 2016, Jeff Elder <jelder(a)wikimedia.org> wrote:

Sorry, guys. You can't spell NPOV without N-O. From our best practices for employees posting to branded accounts: Do not post anything on our branded accounts that is personally motivated, for instance a shout-out to an organization you like. The 103rd anniversary of a football club that's won one championship in the past 20 years (sorry, Joe) is just not newsworthy. It would open me up to posting for everyone else's favorite team from everywhere in the movement. And why just sports? Why not Ed's favorite battleships, or someone's favorite band? Objectively speaking, there's no reason to post this other than it being a team member's favorite team. And that's a reason not to post it. I'm open to brief and conclusive counter-argument. Thanks for enduring my sanctimonious lecture. Jeff On Thursday, April 14, 2016, James Alexander <jalexander(a)wikimedia.org> wrote:

Haha, Perhaps biased but LGTM. Sent from my iPhone On Apr 14, 2016, at 7:23 AM, Joe Sutherland <jsutherland(a)wikimedia.org> wrote: • Founded Apr. 14, 1903, Scottish association football side Aberdeen F.C.: https://en.wikipedia.org/wiki/Aberdeen_F.C. Joe -- *Joe Sutherland* Communications Fellow [remote] joesutherland.rocks | @jrbsu <http://twitter.com/jrbsu> | +44 (0) 7722 916 433 _______________________________________________ Social-media mailing list Social-media(a)lists.wikimedia.org https://lists.wikimedia.org/mailman/listinfo/social-media

-- Jeff Elder Digital communications manager Wikimedia Foundation 704-650-4130 @jeffelder <https://twitter.com/JeffElder> @wikipedia <https://twitter.com/wikipedia> The Wikimedia blog <https://blog.wikimedia.org/>

_______________________________________________ Social-media mailing list Social-media(a)lists.wikimedia.org https://lists.wikimedia.org/mailman/listinfo/social-media

-- *Victor Grigas* Storyteller <https://wikimediafoundation.org/wiki/WPZeroPetition> and Video Content Producer Wikimedia Foundation vgrigas(a)wikimedia.org https://donate.wikimedia.org/

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Joe Sutherland

5:17 p.m.

I agree with you Pine, but also with Jeff - there's a difference in tweeting about the community's interests and about the staff members' interests, even if the staff are also community :) No skin off my nose in this case really. Was just a suggestion, and like all suggestions, can be declined! Joe On 14 April 2016 at 18:16, Pine W <wiki.pine(a)gmail.com> wrote:

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Hmm. I think that WMF already posted about Ed's battleships if I recall correctly. I think that's like someone posting about their favorite flower, animal, vacation spot, economist, car brand, or television series. Just as on Wikipedia, people tend to write about subjects that they're interested in. If we prohibited people from writing about all of their personal interests, then we would have a very small number of writers. That said, what I would be thinking about are noteability and undue weight. For example, someone tweetung daily from a WMF account about different types of rocks would be a problem as that would likely give undue weight to that subject. I'm sensitive to COI as well, but it's possible to be so sensitive to it that lots of benign activities would fall under the definition of COI. Pine _______________________________________________ Social-media mailing list Social-media(a)lists.wikimedia.org https://lists.wikimedia.org/mailman/listinfo/social-media

-- *Joe Sutherland* Communications Fellow [remote] joesutherland.rocks | @jrbsu <http://twitter.com/jrbsu> | +44 (0) 7722 916 433

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